One particular condition affecting more and more people but rarely spoken about is incontinence. The German Continence Society estimates that around nine million Germans struggle with issues of bladder control. That number, however, could be even higher, because people suffering from bladder weakness often feel ashamed and won’t speak openly about it. But this does not have to be the case, because there are experts who can help sufferers in dealing with incontinence. We spoke to one such expert.
How long have you been with HARTMANN?
Let me think. It should be 18 years now, so I'm coming up to an anniversary soon! And I've been dealing with this topic for some time now.
Tell us, how exactly did it all get started? How did you become an expert in incontinence?
In fact, it all started in Japan. The Japanese have developed many highly innovative incontinence products over the years. Not surprising when you think about it, because the proportion of older people in Japan is higher than in any other country in the world. In 2014, more adult diapers were sold in Japan than baby diapers. But even here in Germany the number of those affected is rising. That’s why in 2000, I moved from Japan to the HARTMANN production facilities in Germany.


