New free Continence Advice Service provides discreet advice online


HARTMANN UKI has partnered with Bladder and Bowel Community to launch a new online Continence Advice Service.

HARTMANN UKI has partnered with the Bladder and Bowel Community to introduce a new online continence advice service providing free discreet advice for sufferers and carers with bladder and bowel concerns. The service comes in response to the growing need of Community members for access to confidential, discreet advice. This is even more noticeable this year due lockdowns and sufferers limiting visits to their GP or their Continence Service and look online for information.

Incontinence is a term that is used to describe any accidental or involuntary loss of urine from the bladder (urinary incontinence) or involuntary bowel motion, faeces, or wind from the bowel (faecal or bowel incontinence). It’s a widespread condition that affects between 3 and 6 million people in the UK and ranges in severity from a few drops of urine to complete loss of bladder or bowel control.1

In a survey by HARTMANN, only one in five women affected seek help for incontinence issues, and 59% of people said they wished society was more open about urinary incontinence.2 The problem extends further than the physical symptoms to the emotional and psychological ones. The overall impact on the quality of life of sufferers can also be affected with 64% of people saying that incontinence has a negative impact on their self-esteem.2

Emma Deakin, Marketing Director HARTMANN UKI said “Many people living with incontinence try to manage the condition themselves without seeking advice. There is still a taboo around incontinence and many sufferers are too embarrassed to open up even to their own partner about the problem. We’re seeing more and more people are looking online at HARTMANN Direct for information about the condition which is why we’ve partnered with the Bladder and Bowel Community to develop the Continence Advice Service.”

The Continence Advice Service will help sufferers and carers with a range of issues from choosing the right absorbent product, fitting and wearing products, managing skin irritation to diet and hydration to help sufferers live everyday life as normal.

The service is free and is accessible through the Bladder and Bowel Community website where people can send in their questions and concerns, and one of HARTMANN’s Nurse Advisors will reply with advice and recommendations, discreetly and confidentially. As the service is all online, sufferers will remain completely anonymous and confident that the advice provided is by experienced registered nurses.

Jo Umbers,CEO, from Bladder and Bowel Community, said “The aim of the Bladder and Bowel Community is to provide information and create an open forum where people can share their own stories and support one another. We have over 13,000 members in our Facebook Group alone and we try to guide and be a confidential information source for our members. We asked our community if this type of support would be valued and received unprecedented response.”

HARTMANN UKI has over 30 years of experience supplying quality absorbent products to the NHS.Our Nurse Advisors are fully registered with the Nursing and Midwifery Council and have many years of experience providing training and education to healthcare professionals involved with the care of individuals with incontinence. This new service can be accessed at