How do you launch an international product as successfully in Austria as in Spain? Of course, market research is the starting point. But for HARTMANN, the real secret is global-local marketing partnerships based on open dialogue and empathy

Bedside training is the best training. We cannot afford to distance ourselves from this fact.

Wealthier countries are, unsurprisingly, more capable of tackling NCDs: a gold-standard healthcare service helps a lot. But there are ways lower-income countries can improve healthcare; both the industry and individual governments have roles to play.

Despite the many people it affects, incontinence remains a delicate topic. We talk with an expert who wants to bring the issue out into the open.

Everyone is susceptible to the potential hardship of a chronic wound. We must put more emphasis on each individual’s concerns to manage wounds more effectively.